With an internet business there are many different potential business models that can be put into place. Adsense can be used as a primary income generator or as part of a wider income model that incorporates other revenue streams (such as affiliate & in-house products).
Contrary to popular belief it is not necessary to build hundreds of Adsense sites in order to create a vibrant source of income from Adsense. For instance, in his Adsense Video Tutorials, Michael Chaney shows how he earns over $19,000 per month in Adsense revenue from just ten sites.
Research & Pick Good Niches That Are Compatible With Adsense
Here’s something that many people just don’t get – the niches you choose to enter will make a huge impact on the ultimate Adsense income your business brings in. When choosing a potentially suitable niche you ought to be on the lookout for the following:
A suitably high interest in the niche market from end-users (the people that will finally click your adverts). Typically you will want to see at least 25,000 searches a month for related keywords. You can get an idea of the popularity of various keywords by searching Overtures database:
| (Note – Google search results will be far higher than Overture) |
You will also want to ensure that the per-click bids from advertisers are healthy. Some markets such as real estate & finance can yield far higher per-click bids than other less potent niches. For example, the term “property investment” is searched approximately 300,000 per month and the maximum bid value is $3.
Similarly, “land investment” has a maximum bid value of $3.85 and is searched over 33,000 times each month.
Finally, “online stockbroker” gets a top bid per click of $4.99 and the general term “stockbroker” is searched for over 280,000 per month in Google alone. You can research these Adsense compatible niches below if you would like to learn more:
Setting Up Real Estate Content Sites For Adsense
http://www.digital-resale-rights.com/propertyprospecialoffer.htm
Setting Up Land Investment Content Sites For Adsense
http://www.digital-resale-rights.com/landspecial.htm
Setting Up StockBroker Sites For Adsense
http://www.digital-resale-rights.com/stockbrokerwso.htm
Number Of Adverts That Each Visitor Is Likely To Click On Your Site
In some niches, prospects are more likely to click over a higher number of advert displays. A keen example of this can be found via highly targeted holiday and travel sites.
There’s a major shift in the way holidays and travel are being researched and purchased – from offline to online. When someone is researching a specific holiday (for example to the Maldives) they automatically look for the best deals available. A targeted prospect is likely to click over many Adsense adverts on a content website that contains suitable Maldives holiday packages. Here’s an article that will show you how to set-up a simple content website for maximum Adsense income in the travel niche:
| http://www.digital-resale-rights.com/travel/lctravelniche.htm |
This is another simple example of how choosing the right niche to enter can significantly boost your ultimate Adsense income.
Quality Website Content
It’s absolutely imperative that, whatever niche you penetrate, your website has quality content. Even the most potent niches and the cleverest of site & ad layout will not help a site that has poor content. If the visitor begins to read and is simply appalled by the poor standard of information they wont hang around to look at your ads.
On the topic of content there has been much debate in recent times as to the benefits and drawbacks of using private label rights content or other “duplicate content" from article directories.
So should you be using private label rights to build your Adsense based websites?
Private label rights are fantastic profit & productivity tools. Quality PLR content can give you a basic blueprint for an online business. The content is ready-made and (if you buy from the right places) professionally written. However, the debate centres around the fact that most PLR material is duplicated content which search engines are wary of.
So does that mean you should not use PLR content? Only if you want to leave a lot of profits on the bedside table. The best thing to do is merge your PLR content with your own unique material so that you have a truly unique site that’s bulging with quality content. It does not take a lot of effort to tweak PLR material, or to add your own unique content to the basic PLR content. Add pictures and video. Make small changes that bring big results.
What about those articles you see posted on various directories? Personally I would never use them for my own sites unless I absolutely had to. That’s because with these free articles you are obligated to leave the authors signature link to their own website product at the end of the article. If you use your own content, or quality private label rights, then you can insert your own affiliate/product link and this yields even more income for your site.
Here’s a free resource that shows you how to extract huge profits from simple private label rights products:
http://www.digital-resale-rights.com/lcplr.htm
Build Additional Sites Within Your Existing Niches & Recycle Traffic
Entering into a new niche market takes hard work. You need to create a good quality site that’s fundamentally profitable, drive traffic to the site, establish joint venture relationships, try and get listed in multiple search engines and build opt in lists. One common mistake many budding Adsense entrepreneurs make is setting up several Adsense sites in completely unrelated niches.
It’s good to have a certain level of diversity – but when you enter a new niche, all that work of establishing the site needs to be redone. When you build additional, related sites in the same broad niche you have a huge advantage – you can recycle the traffic (site visitors & opt in subscribers) to the new site for instant income.
Optimize Your Site With Appropriate Keywords
It’s important to carefully place targeted keywords over your website & the title of each page on your site. Try not to have one generic title for all the pages on your website. This will ensure that appropriate adverts are served on each website page.
Track Your Results
Testing & tracking are fundamental in any business, online or offline. Adsense offers some tracking functions that you should make use of to see which URLs are bringing in the majority of your clicks. This will help you shape your future Adsense campaigns by highlighting the formats, niches etc that have yielded the best results.
0 comments: